So, they've banned them.
A $4 rubber bracelet meant to raise breast cancer awareness has done that and more: Students nationwide are wearing the "I (heart) boobies" wristbands, and running afoul of school administrators.Schools have demanded that students turn the rubber bracelets inside out so that the slogans aren't visible.
Schools from California to Florida have banned the bracelets because they believe the "boobies" language is inappropriate.
The bracelets are marketed by a California-based nonprofit created to raise breast cancer awareness among youth. The Keep A Breast Foundation has sold 2 million of the bracelets so far, with the money going to breast cancer research and education programs.
The group believes a bracelet with a catchy, envelope-pushing slogan such as "I (heart) boobies" is a better way to teach kids about breast cancer than more traditional methods like pink ribbons.
Kollin West, a 14-year-old student at Laramie Junior High School, is one student who got in trouble over the bracelets.
I think that the school administrators have more important things to do than patrol for bracelets that send a positive and uplifting message to breast cancer survivors. Inadvertently, these overzealous school administrators are highlighting the boobies campaign but their continued crackdowns send the wrong messages to students who are trying to do something positive.
The ACLU is considering getting involved over free speech implications, and I think that they'd be right to do so.